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Fagan and Wu (2017a, September 04). Build, measure, learn. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/build-measure-learn
Wood, Hunt and Ewing (2017a, September 04). Moving power, not stopping power. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/moving-power-not-stopping-power
Feld, Farkas and Leav (2017a, September 02). Using global research to permanently improve the lives of the poor. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/using-global-research-to-permanently-improve-the-lives-of-the-poor